Red Robin // Juicier Couture
Red Robin X Juicy Couture
To announce Red Robin’s all-new, juicier burgers, we partnered with another American icon: Juicy Couture.
These limited-run Juicier Couture tracksuits were available on Red Robin’s Instagram store and launched just in time for Valentine’s Day.
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Red Robin
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Juicier Couture
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Red Robin // Juicier Couture //
Uni-ball — Red Robin X Juicy Couture
Red Robin recently overhauled their entire menu to bring customers bigger, better — and most importantly — juicier burgers. To announce this juicy upgrade to an iconic American burger we partnered with another nostalgic icon: Juicy Couture.
These limited-run Juicier Couture tracksuits were available to buy on Red Robin’s Instagram and dropped just in time for Valentine's Day. We launched with a lookbook and hype video on Instagram, TikTok, and Facebook featuring the hosts of the Gals on the Go Podcast.
To spread the word we worked with @salomeandreaa and @yesconnieishere to create #GRWM vids featuring the Juicier suits.
The unexpected collab sold out in 24 hours while garnering positive press in the fashion and food space.
Red Robin x Juicy Couture
IMG Academy x Uni-ball National Signing Day
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Refinery 29: Juicy Couture Gets Even Juicier with Red Robin Collab
Trend Hunter The Juicier Collection by Juicy Couture Celebrates Red Robin Burgers
NYLON: Obsessed: Here's What Nylon Editors Loved All February
FoodBeast: Red Robin Channels Throwback Vibes With New Juicy Couture Collaboration
Retail Me Not: Juicy Couture x Red Robin: The Juicier Tracksuit Set Is Selling Out
USA Today: Red Robin celebrates their new juicier and more flavorful burgers with Juicy collab.
